2:00 – video forces you to have a MESSAGE – a huge challenge
2:55 – questions customers ask you (FAQ’s) are perfect for videos
3:00 – video forces you to learn how to tell stories and to wrap stories around other things (concepts, ideas, answers to questions) – it’s how our brains are wired – it’s why we spend money to go to movies
4:00 – skills are transferable to business, to presenting, to having conversations with loved ones
5:00 – journey of learning to shoot videos has made him a better person
Thanks to Dan Martell for a very informative and enjoyable video!